You'll never dance alone

From your first day as an Arthur Murray franchisee, you’ll have the full backing of the leader in global dance that’s been supporting studio owners for more than a century. Our training, marketing and operational systems are designed to help you build a successful, growing business – and we’ll be your dance partner throughout.

Take the First Step

A Global Leader

Your Partner at every turn

Arthur Murray provides a comprehensive support system that guides franchisees from onboarding through day-to-day studio operations.

We have a simple goal: to help our franchisees build a profitable business that transforms lives through dance.

You’ll receive support in:

  • Training & Franchisee Onboarding
    from business setup to studio launch and beyond
  • Dance Teacher Development
    recruiting, training and retaining top dance instructors
  • Local Marketing & Student Recruitment 
    local and national lead-generation tools to drive students into your studio
  • Digital Tools & Services
    Website, Booking System, Social media content management, listing management and more.
  • Ongoing Studio Guidance 
    continuous access to the Arthur Murray corporate team and global franchisee network to support you and your Arthur Murray studios

With you along the way

From Discovery to Grand Opening

  1. Discovery & Approval

    Begin by connecting with our CDO Tony Padulo to explore available markets, talk qualifications and answer your questions.

  2. Franchise Training

    If approved to become a franchisee, we provide tailored, hands-on training and assist with operational and marketing support and provide Arthur Murray dance teaching systems.

  3. Studio Organization

    You’ll receive guidance on site selection, studio layout and opening procedures to ensure your studio is optimized for success from day one.

  4. Pre-Launch Local Marketing

    We’ll help provide a playbook to build buzz pre-opening.

  5. Grand Opening & Ongoing Support

    Once your studio doors open, our corporate team will continue to supply coaching, mentorship and insights to help your studio become the market dance leader.

Your Team is the Heart of Your Studio

Arthur Murray’s success over the decades is because of the people. We’ll help you find, train and retain the right team – attracting passionate dance instructors who embody the Arthur Murray teaching standard.

Our hiring and retaining support include:

  • Proven hiring and candidate identification frameworks

  • Extensive dance teacher training programs

  • Ongoing performance and leadership development

  • Access to a global network of dance teachers and mentors

Clients

We Help You Fill the Floor

Arthur Murray provides franchisees with the tools and systems to attract and retain dance students. Our marketing and student recruitment programming blends national brand awareness with proven grassroots strategies that turns interest to enrollment and first-time studio visits into Arthur Murray lifers.

Franchisees receive:

  • Branded marketing materials and digital templates

  • National advertising and marketing support

  • Local lead-generation guidance and event planning

  • Event programming to drive studio engagement and word-of-mouth

Step Toward Ownership Today

Join a network of passionate entrepreneurs and dance professionals backed by experience, proven systems and support.
Complete the Form